Lyle Stevens is co-founder and CEO of Mavrck, the all-in-one influencer marketing platform for enterprise brands to harness the power of social proof that consumers trust today. Mavrck has been named an industry leader by Forrester, and reviewed as the number one influencer marketing platform for the enterprise by more than 200 brands on G2. Lyle is a graduate of Raytheon’s Leadership Development Program and the D’Amore-McKim School of Business at Northeastern University, where he paid his way through school as a deejay.
The Future of Brand Marketing: Social Commerce and Entertainment
Wednesday, May 18, 2022 | 2:00p.m. EST
About this Webinar:
The convergence of social media, commerce, and entertainment has been accelerated in the last several years due to advances in technology, innovative feature roll-outs from social networks, and massive constraints imposed by a global pandemic.
As consumers replaced in-person shopping with online and in-person gatherings with short and long-form video, brands too have adapted to experiment with their content and messaging and add new channels and formats to increase reach and drive sales.• Resources and tactics to capitalize on social commerce opportunities
• How to hold the attention span of consumers with compelling content
• How to navigate the era of social entertainment and commerce
Download the recording!
About our Presenters:
Thomas RankinCo-founder and CEO, Dash Hudson
Dash Hudson provides a social marketing software to the world’s most important companies, helping them to source, create, measure, and enhance the engagement of their photos and videos. Customers include Amazon, Apple, Urban Outfitters, Unilever, and Condé Nast.
Thomas has an MBA and a CPA and is a graduate of the American Venture Capital Institute. Thomas likes to run fast and is obsessed with ensuring his daughters get Star Wars references.