Influencer Marketing on Instagram Reels:

Learn from the Experts

Recorded Wednesday, June 9, 2021

About This Webinar:

Instagram has long been the preferred platform for influencer sponsorships with brands. While marketers know the social network for its beautiful content in feed and through the interactive Instagram Stories, short-form video has had less consistency on the app. As TikTok exploded over the last two years, Instagram looked to replicate that success with their own short-form video competitor - Instagram Reels. A perhaps underutilized but huge opportunity lies in Reels for brands and creators to partner on bite-sized content that is growing in engagement and popularity. 

In this session, we cover:

  • How Reels has taken the Instagram algorithm by storm
  • How creators are using Reels to boost engagement and diversify content
  • The fundamentals of creating a worthy IG Reels brief for creators
  • A creator-led process for crafting the perfect Reels video

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