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Tailored Brands Case Study

How Men’s Wearhouse Partnered with Mavrck to Activate High School Creators for an Instagram Prom Campaign


Men’s Wearhouse, part of Tailored Brands, focused its efforts on an influencer marketing campaign highlighting its rentable line of prom fashions. To achieve their goals, Men’s Wearhouse partnered with Mavrck to: 

  • Activate high school influencers to create unique content
  • Showcase Men’s Wearhouse’s easy rental process and fashion options
  • Generate brand awareness 
  • Promote in-store prom services