Men’s Wearhouse, part of Tailored Brands, focused its efforts on an influencer marketing campaign highlighting its rentable line of prom fashions. To achieve their goals, Men’s Wearhouse partnered with Mavrck to:
- Activate high school influencers to create unique content
- Showcase Men’s Wearhouse’s easy rental process and fashion options
- Generate brand awareness
- Promote in-store prom services
