Marketing & Communications that focus on integrating authentic, trusted influencer- and user-generated content across their customer journey deliver to personalized, relevant experiences for their consumers at every touchpoint will accelerate their brand trust.
Download this playbook to learn:
How to adapt to a shortened customer decision journey
5 things every brand can learn about influencer marketing from Amazon
How IGC and UGC to accelerate the path-to-purchase
Templates to develop an influence-led communications road map, editorial calendar and influencer-generated content briefs
Readiness checklist & case studies to share with the C-suite