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How CLEAR Hair Therapy Drove a 5X Increase in Net Promoter Score

See how this Unilever haircare brand drove a 5X increase in its Net Promoter Score by implementing a micro-influencer campaign to launch its '7 Day Scalp and Hair Challenge'.

Clear launched its 7-Day Hair and Scalp Challenge as a promotion to drive new product purchases and trials and raise positive brand sentiment around its Clear Scalp and Hair Beauty Therapy shampoo and conditioner. The challenge encouraged women everywhere to simply try the haircare solution for seven days to experience stronger and more beautiful hair.

Download the case study to learn how Clear used Mavrck’s influencer activation engine to engage the brand’s most influential fans to create and distribute branded content on social, where their friends converted on coupon downloads for new product purchases and positively changed their perception of the brand.